Event Leaders Exchange (ELX), a new peer-to-peer network of senior event professionals, and The Opus Group, a global agency network and partner to many influential brands, have announced a new sponsorship deal that will provide ELX members with an agency perspective on experience design and strategy.
ELX, an invitation-only community of global event leaders, is striving to drive positive change within the industry. Facilitated by veterans Kimberly Meyer, David Kliman, Chloe Richardson, and Mark Brewster, the group consists of more than 60 c-suite global heads of events from such companies as Allianz, Cisco, Google, Siemens, T-Mobile and Walmart.
The idea is for the network to share ideas, receive industry insights, solve problems, and engage in strategic, actionable conversations. The Opus Group will consult and collaborate with the ELX community throughout 2023.
“We’re thrilled to be part of this community of global event leaders,” comments Kim Kopetz, president and chief operating officer of The Opus Group. “Our agency network is built for the modern era of marketing, in which brands are looking to inspire action and drive change through events and experiences. ELX is composed of like-minded professionals, and we are eager to share and gain insights with this community.”
The Opus Group will host a group discussion at the inaugural ELX Annual Congress, which takes place 1-3 February, 2023, in Chicago.
Chloe Richardson, managing director of ELX, adds: “When we launched ELX, it was the dream of the steering committee to partner with industry leaders. We’re thrilled to join forces with The Opus Group. Its team brings a wealth of experience and a positive reputation within the events industry.”
The Opus Group is a purpose-built network of three agencies, Opus Agency, MAS, and TENCUE.
