Messe Frankfurt India and MEX Exhibitions Pvt Ltd have joined up with the Confederation of Indian Textile Industry (CITI) to deliver the maiden hybrid edition of Gartex Texprocess India, in December 2021 in New Delhi. Ahead of the exhibition, which has been rescheduled form its original August date, organisers aim to keep the garment and textile manufacturing segment players engaged through a series of digital symposiums.
The joint strategy is underpinned by a Memorandum of Understanding between CITI and the organisers of what is India’s leading textile and garment machinery and accessories fair.
The strategic partnership aims to reconnect the textile and apparel value chain for business at the first hybrid edition of Gartex Texprocess India and support the sector as it recovers from the effects of the pandemic by enabling reach to domestic and international buyers through a new multimodal show format.
At the signing of the MoU, CITI secretary general, Dr S. Sunanda, said: “India has shown that it is innovative and self-reliant when it comes to the textile sector, and as the sector is gearing up to demonstrate value added benefits of Indian products, we are happy to partner with Gartex Texprocess India, which has proven to be a credible platform for business. We are confident that with the organisers’ vision and the platform’s hybrid format, we can facilitate the growth, development and business collaborations within the industry.”
Gaurav Juneja, director, MEX Exhibitions Pvt Ltd, added: “By partnering with CITI, we intend to bring greater participation and product showcases on the show floors of Gartex Texprocess India. The support and reach of CITI will go a long way in bringing the industry together and creating opportunities for trade and investment.”
The trade fair now runs, 3–5 December 2021, instead of its originally planned schedule in August 2021, a move, organisers say, to ensure better planning flexibility for exhibitors and stronger B2B engagement experience through a mix of physical and virtual platforms.
Raj Manek (pictured), executive director and Board member, Messe Frankfurt Asia Holdings, said: “We believe that the support and reach of CITI will bring in strong value to the fabric segment of our trade fair while opening doors to lucrative business engagements for the industry. Further elaborating on the decision to host the trade fair in December.”
Manek added: “We are optimistic that the increasing roll out of vaccination and setting up of vaccination drives will help in stabilising the socio-economic scenario and provide a healthy business environment to host the fair. It will also give exhibitors more time to prepare for the hybrid edition and bring their best product showcases on stage. However, until the exhibition goes live, we aim to keep the textile and garment industry professionals engaged with crucial learning.”
CITI represents leading regional and industry associations in the sector and 18 major corporate members. It is the only national association which covers the entire spectrum of India’s T&C Industry spanning both domestic and export market.
A Digital Symposium series will be launched by the organisers, covering key industry topics until the hybrid edition.
“The aim of these periodic digital knowledge sessions is to keep the industry closely connected and provide stakeholders with crucial insights to strengthen their knowledge base and channel it towards optimising their business.” added Manek.
The physical show will be divided in major zones - Embroidery Zone, Garmenting and Apparel Machinery, Digitex Show, Denim Show, India Laundry Show and Fabrics & Trims Show. The virtual show on the other hand, will place emphasis on product showcases as well as exhibitor search. Both of these segments will be driven by an AI matchmaking tool, enabling visitors to connect with the exhibitors based on their individual product requirements.