Five Hong Kong Trade and Development Council fairs welcome more than 370,000 visitors

The HKTDC Food Expo, HKTDC Hong Kong International Wine & Spirits Fair (Special Edition), HKTDC Hong Kong International Tea Fair, HKTDC Home Delights Expo and HKTDC Beauty & Wellness Expo, organised by the Hong Kong Trade Development Council (HKTDC) were all successfully held over the past week. The International Conference of the Modernisation of Chinese Medicine and Health Products (ICMCM), jointly organised by the HKTDC and the Modernised Chinese Medicine International Association, also took place over the period, as the five public fairs brought together over 900 exhibitors and attracted more than 370,000 visitors.

Benjamin Chau, HKTDC deputy executive director, said: "The Food Expo and concurrent fairs welcomed more than 370,000 visitors, showing that people are willing to spend and keen to use their consumption vouchers even though food and beverage sampling was not allowed in the fairground due to the pandemic. We were also encouraged to see a number of group pavilions participating through their local representatives to grasp business opportunities, confirming Hong Kong as an important trading platform."

The HKTDC interviewed more than 1,400 visitors during the fairs through random sampling. A positive appetite for consumption was reported, with 44% of the respondents spending US$128.46 or more and the average per capita spend reaching $163.53. With 85% of exhibitors at the fairs accepting at least one consumption voucher payment method, the survey showed that nearly 80% of visitors made purchases at the fairs using electronic payment methods, while more than half of the respondents used their consumption vouchers.

Despite the ongoing travel restrictions, group pavilions participated at the Food Expo through local representatives, including the Ministry of Agriculture Trade Promotion Center, Shandong Province, Guangxi Zhuang Autonomous Region and Chongqing City from Mainland China which joined Japan, Korea and Poland to offer their food specialities to local shoppers. The Tea Fair also featured the Guizhou Pavilion to promote famous teas from the province. In addition to organising local buying missions, the HKTDC arranged nearly 200 virtual business matching meetings to enable global traders to stay connected and forge new deals.

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