UFI, The Global Association of the Exhibition Industry, has selected Chris Skeith, OBE, as the organisation’s next chief executive officer, taking over from Kai Hattendorf on 1 January 2025.
Skeith will join UFI from the AEO (the UK’s Association of Event Organisers), where he has served as the organisation’s CEO since 2014.
“We interviewed several excellent candidates both from within and outside of UFI, and, with Chris, we are convinced that we have selected an excellent leader to continue the development and evolution of UFI as our industry’s globally leading trade body”, says Geoff Dickinson, UFI president. “Chris has been active in UFI for many years, chairing the Associations Committee and serving on UFI’s Executive Committee. In his AEO role, he has worked closely with our present management team, Kai and Adeline, on many issues, from Event Management to Advocacy. He is uniquely qualified to take on the role of the UFI CEO with his excellent track record.”
“I look forward to continuing to serve our great industry, now on a global level at UFI”, says Chris Skeith. “I am joining a UFI team that is already setting the global standard on research, advocacy, collaboration and community excellence, and I will do my very best to build on the great work that has been done in the last decade.”
Chris started his career in media auditing at the Audit Bureau of Circulations, where he later led on the development of their auditing products for the event sector. In 2006 Chris moved to the Events Industry Alliance (EIA), overseeing the merger of AEC & BECA to form ESSA (Event Supplier & Services Association). In 2010, he also became director of ESSA’s sister association, AEV (Association of Event Venues), driving venue engagement through numerous special interest groups before moving on to AEO in 2014. He continues to be a director of EIA, which represents the sector to government and regulators.
In the Queen’s Birthday Honours List 2021, he was awarded an OBE for Services to the Events Industry.