UFI, the global association of the exhibition industry, has released new data helping to identify the status of the European exhibition market in 17 countries, including Greece for the first time.
The certified data was gathered by a network of 12 collaborating industry bodies from across the continent and is included in a new edition of the annual Euro Fair Statistics report which contains data for more exhibitions than in previous years.
The data highlights the bounce back of exhibitions after Covid-19. Fewer than 2% of these exhibitions are ‘hybrid’ events, allowing for online visitors.
“UFI thanks all the national bodies that participate in this report by providing their certified data.” said Kai Hattendorf, UFI CEO.
The events examined hosted a total of 567,758 exhibiting companies. Statistics in the report cover 2,008 exhibitions for a total of 21.3m sqm of registered rented space, with a total attendance of 49.9m registered visits. UFI estimates that this data covers around 45% of the European exhibition market, including 162 exhibitions that have earned the ‘UFI Approved Event’ designation.
Forty percent of the exhibitions were addressed to trade visitors, 29% to public visitors and 31% to both target groups.
The Euro Fair Statistics 2023 report includes data from 12 trade fair bodies in 17 European countries.
The complete study can be downloaded from the UFI website at www.ufi.org/research and is available free of charge.
