The Exhibition and Event Association Of Australasia appoints new Chief Executive

The Exhibition and Event Association of Australasia (EEAA) has appointed Claudia Sagripanti (pictured left) as its new Chief Executive.

Following an extensive search, Ms Sagripanti was appointed by the EEAA board and will commence her new role on 17 February 2020. She replaces the outgoing Joyce DiMascio.

EEAA President Spiro Anemogiannis said: “We are delighted to have someone of Claudia’s experience leading the EEAA into its next stage. Claudia is a persuasive and excellent networker and people person, and has one of the most impressive networks I know. She is also a good strategic thinker - a quality that is vital in this role.”

Sagripanti was previously the CEO of Publishers Australia, a trade association representing B2B and B2C publishers. She also managed the events and awards of the Australian Data-Driven Marketing Association (ADMA).

She led the development of professional standards in online and mobile advertising in Australia for the Australian Interactive Media Industry Association (AIMIA) and is currently on the advisory board for the International Social Media Association.

Claudia has also worked for Macquarie Bank and more recently with Optus as Business Program Manager delivering digital transformation and new technology pilot projects, and developing project management value creation frameworks.