A growing list of associations and industry players are joining forces to promote the industry and highlight its achievements in the first ever Global Exhibitions Day.
Held on 8 June, the global initiative is being driven by global association of the exhibition industry, UFI and the IAEE (International Association of Exhibitions and Events).
Global Exhibitions Day will focus on messages that promote the value of exhibiting for companies, the key support role of exhibitions for the development of trade and internationalisation, and the stimulating role exhibitions play in driving innovation and competitiveness of companies.
The organisers also hope the event will be a celebration of the people working in the exhibitions industry, showing the excitement and career opportunities that the industry has to offer.
“There are many great national and regional initiatives, addressing exhibitors, visitors, policymakers, and other stakeholders. Uniting these achievements under one common umbrella will strengthen the messages and multiply the reach,” said Sergey Alexeev, UFI president, and Julie Smith, IAEE chairperson.
“We are amazed by the support this idea has received already,” said Kai Hattendorf, UFI managing director, and David DuBois, IAEE president and CEO. “As preparations progress, we’re inviting every player in our industry to get involved as well.”
Associations currently members of the task force: UFI (Global), AAXO and EXSA (South Africa), AEFI and CFI (Italy), AEO (UK), AFE (Spain), AUMA and FAMAB (Germany), CEFA and CENTREX (Central Europe), EEIA (EU), IAEE and SISO (USA), IECA (Indonesia), IEIA (India), LECA (Lebanon), PCEI (Poland), RUEF (Russia) and UNIMEV (France).
UFI recently appointed a new president.
Image: Task force session in Paris
