AUSTRALIA - Event organiser Media 10 is to launch its Grand Designs Live (GDL) exhibition in Australia next year.
GDL Australia will be produced and run in association with Australia-based events company Diversified Exhibitions, which manages around 30 of Australia’s major exhibitions. Marketing director of Media 10, Rob Nathan, tells EW the event will be hosted in Sydney, with a view to visiting other cities in the future.
“Our decision to launch the brand into Australian territory comes at a time when the Australian property market is becoming more stable,” says director of Media 10, Lee Newton. “House prices are beginning to rise and consumer confidence appears to be on the up as more money is being spent on home renovation and improvements.”
This will be the second of a planned series of international events in the GDL portfolio by Media 10, having launched it in Johannesburg earlier this year.
MD of Diversified events, Matthew Pierce, says: “We are proud to have the opportunity to take GDL to our consumers. It’s an exciting time for the homes and property market in Australia and it’s fantastic to be part of building the successful and expanding GDL brand.”
