jwc GmbH, an international exhibition and conference management consulting firm, has announced that it will be developing the ‘master plan’ for Shenzhen World’s phase two together with its Chinese partner.
Phase two for the venue will cover the strategy, positioning, functions, investment, operations, and the layout of its upcoming extension.
jwc had already been selected to manage Shenzhen World’s feasibility study, master plan, and pre-opening support of the venue in 2016. Additionally, the group supported the government of Shenzhen, the investors, and operating company SOC for several years.
Jochen Witt, CEO of jwc, said: “We are very happy that we have been awarded by the Government of Shenzhen to develop the next phase of Shenzhen World.”
“We continue to view China as one of the most important trade fair and conference markets globally and will further expand our activities in the areas of strategy and venue consulting.”