Business Events Sydney’s European Director Martin Boyle, kicks off the content sessions in Exhibition World’s International Pavilion mini theatre at 10am on Day 1 of International Confex in London, UK, 26 February.
EW invites UK-based readers to come along to the stand, C15C at Olympia London and hear Martin talk about Capturing the real, long-term value of business events.
And, at noon, also on Day 1, we have former UFI MD Paul Woodward, who will say it is No time for sleeping giants. The global exhibitions and business events world is seeing rapid change and some of the most established tradeshows are under huge pressure. Paul will argue that new event formats and new companies are attracting budgets and in order to survive, the established players are going to have to look for new ways to do business.
Come and join the Day 1 debate and meet the EW team on stand in the process.
With show keynotes including Will Young and Alastair Campbell, and seven theatres offering educational content, make sure you register for International Confex, which takes place at Olympia London, 26-27 February, here.
