The International Exhibitor Representation Programme (IERP), which provides professional staffing for exhibitors unable to travel to show site, has announced new clients and signings for 2022. They include: CES® 2022, World of Concrete, TISE - The International Surface Event, NAB – National Association of Broadcasters, International Food & Drink Event and Montgomery Group Exhibitions, NAMM, and NY NOW.
Diane Bjorklund, IERP co-founder, stated: “Our programme is a Triple Win – a win for show organisers to retain revenue, a win for exhibitors to sell the desired market even though they are unable to personally travel to show site, and a win for attendees who have a broader array of equipment, supplies and services to choose from while at the expo.”
“We are excited to continue helping exhibitions in the US, UK and elsewhere around the world retain clients (and exhibit space revenue). During these uncertain travel times, having an insurance policy such as the IERP makes the difference in closing and keeping sales – and we look forward to working with some of the top shows in the US and UK,” added Stephanie Selesnick, co-founder.
IERP’s 2021 clients include: The International Roofing Exhibition, Speciality & Fine Foods Fair (UK), International Pool, Spa, Patio & Deck Expo. A case study of the IERP and the SFFF may be found at ExhibitorRep.com. Domestic clients whose companies have travel bans in place or are short staffed have also taken advantage of the programme.
