The 15th HKTDC Hong Kong International Wine & Spirits Fair, organised by the Hong Kong Trade Development Council (HKTDC), ended 5 November after a three-day run.
The fair drew buyers from regional markets including Korea, Mainland China, and Taiwan, as well as Southeast Asian countries such as Indonesia and Malaysia. Overall attendees comprised 7,000 buyers from 49 countries and regions.
On Public Day, the fair was open to ticket holders aged 18 or above, attracting around 9,000 wine delegates who attended masterclasses, wine tastings, and seminars.
The fair additionally saw international importers, wholesalers, retailers, and e-tailers.
The HKTDC’s deputy executive director, Sophia Chong, says: “In recent years, Chinese wines have risen in popularity and brought new momentum to the Chinese market. We incorporated these elements in the fair, bringing products from Sichuan, Ningxia and Xinjiang, offering more options for buyers.”
Chong adds that the HKTDC also held various seminars where industry professionals could explore opportunities in the Chinese wine market, discuss sustainable development in the wine industry, and see showcased organic wines. Overall, the fair featured 36 events and two wine industry conferences.