ETT New Year mission kicks off in February

The Exhibition Think Tank has announced its new ‘Exhibition Strategies & Innovations’ mission starting at the beginning of February 2022. A series of events will run throughout February and March.

To support the initiative, the ETT Club asked senior exhibition professionals in different regions to act as advisory board members for the mission and to submit ideas.  Ambassadors for the project will also play an important role to develop a wide range of online sessions from the ideas submitted.

The online sessions begin on 3 February with the Think Tank: What has changed in the strategy process in our industry, to explore what are the main components needed to a successful strategy and how our industry can move forward and innovate.

There will also be a panel discussion to discuss scenarios, a workshop which includes a SWOT analysis, and strategy definition and more. Click here for more information and to register.