International exhibition association UFI has released the latest edition of its Euro Fair Statistics report.
The 92-page report presents certified statistics from 2,321 exhibitions held across 23 countries in 2014.
Fourteen national trade fair bodies contributed data for the report, which covers more than 24.7 million sqm of registered rented space.
UFI managing director Paul Woodward said: “We are pleased to have been able to draw together this certified data from most of the big exhibition markets in Europe.”
“We estimate that the trade fairs included in this report represents around half of the European exhibition market in terms of net rented space and this good quality, reliable data is aimed at helping marketers ensure that their budgets are spent effectively.”
Exhibitions contained in the report involved 659,335 exhibitors with a total attendance of 64.6 million visitors. Figures showed 39 per cent of exhibitions targeted trade visitors, 28 per cent were aimed at the general public, while 33 per cent with pitched to both groups.
National associations supplying figures for the report comprise: Associazione Esposizioni e Fiere Italiane (AEFI) in Italy; Asociación de Ferias Españolas (AFE) in Spain; Association for Voluntary Control of Fair Statistics (FKM-Austri; in Austria; BDO & Associates in Portugal; CENTREX International Exhibition Statistics Union in Hungary; CLC-VECTA in The Netherlands; Expo-Event.Live Communication Verband Schweiz in Switzerland; Febelux in Belgium; Finnish Union of Trade Fair Organizers (FUTFO) in Finland; Russian Union of Exhibitions and Fairs (RUEF) in Russia; Scandinavian Fair Control (SFC) in Sweden; Society for Voluntary Control of Fair and Exhibition Statistics (FKM) in Germany; UNIMEV in France; and the Union of Changes and Commodity Exchanges of Turkey.
The free report is available for download at ufi.org/research
