Singapore EXPO & MAX Atria emerged a big winner of the Best Business Event Venue Experience category at the Singapore Tourism Awards 2019, held at The Ritz-Carlton Millenia Singapore, 9 May.
Other shows held at the venue, such as Singapore Fintech Festival 2018 and Industrial Transformation ASIA-PACIFIC 2018, picked up wins for Best Trade Conference Organiser and Best Exhibition Organiser, respectively.
The latest recognition highlights the strong strides taken by SingEx Venues to attract world-class events and the customer-centric changes driving the venue, with an anticipated launch of new facilities and services at the end of the year.
Pivotal to the win was the event experience showcased by Singapore Fintech Festival, the world’s largest fintech festival by attendance.
“We are honoured to have won this award for the second year running; which represents a strong validation from our industry peers. We have our clients to thank for having given us the opportunities to showcase our capabilities. Without their trust and partnership, we would not have been able to make an impact with our customer-centric approach in driving event management success,” said SingEx Holdings CEO Aloysius Arlando.
He added: “It is imperative that event venues meet the specific demands of clients, and events must transform to offer seamless onsite-to-online platforms, multi-sensorial experiences and varied networks of companies and communities to ensure attendees benefit from maximum return on engagement.”
The Singapore Fintech Festival 2018 attracted a record 45,000 attendees from 130 countries. It was organised by the Monetary Authority of Singapore (MAS), The Association of Banks in Singapore and SingEx Exhibitions. Keynote were delivered by Narendra Modi, Prime Minister of India and Christine Lagarde, Managing Director of the International Monetary Fund. Justin Trudeau, Prime Minister of Canada, attended an invitational session.
The five-day festival generated investments of over US$6.2bn via its deal-making portal and the signing of 29 co-operation agreements between MAS and its international counterparts as well as MOUs. The event’s festivalisation concept engaged attendees with customised content platforms for focused learning and creative settings for spontaneous interactions.
The other award winner, Industrial Transformation ASIA-PACIFIC 2018, was credited with making a significant impact in shaping the learning, development and adoption of Industry 4.0 (14.0) across key manufacturing sectors in the region with its inaugural edition.
Commenting on the wins by both shows, James Boey, Executive Director, SingEx Exhibitions said: “Singapore Fintech Festival and Industrial Transformation ASIA-PACIFIC have both created a powerful momentum in their respective ecosystems, with far-reaching developments that have spurred industry and organisational growth. In the fintech realm, the impact is clear, with strong numbers boosting the show’s international reputation after just three editions. Industrial Transformation ASIA-PACIFIC too set a new precedence with its inaugural edition, attracting 15,000 unique attendees with its customised Learning Journey experience.”
