UFI’s digital European Conference 2021 ready to share vision of the future

UFI’s European Conference 2021 takes place as a digital event only this year, on 9-10 June, and the global association of the exhibition industry has announced its line up of speakers and content.

Open to both UFI members and non-members, the conference will bring together colleagues from across Europe and beyond for a blend of keynote sessions, expert content, networking, and business matchmaking and development opportunities.

The conference speakers will include Philippe Brocart, managing director of Maison&Objet, SAFI (France); Anna Dycheva-Smirnova, CEO of Reed Exhibitions UK, Russia, the Middle East and Turkey (Russia); and Olivier Ferraton, CEO of GL Events (France) ­­– who will all discuss their vision of the future post-pandemic. They will be joined by the CEOs of Swapcard, Grip, ExpoPlatform and Info Salons to debate the issue of ownership and guardianship of our customers’ data, which is a hot topic right now across the industry.

“We have adapted the conference format to fit in with your working week. It will take place over two afternoons, broadcasting live from 2-6pm CEST, so there’s no excuse to miss a single minute. The conference will cover global opportunities from a European perspective. It’s the best opportunity for networking and best-practice learning in the industry,” says UFI’s regional director for Europe Nick Dugdale-Moore.

Kai Hattendorf, UFI CEO and managing director, adds: “Our industry is getting ready to re-open over the summer. The UFI European Conference is designed to be the one digital event for our industry that you need to attend in the run-up to the reopening of show floors. As travel across Europe and beyond remains affected, we have gone for a digital-only event to bring everyone together on one platform.”

The UFI European Conference typically takes place in May-June each year. It has previously been hosted in Birmingham (2019), Verona (2018), Cologne (2017), Basel (2016), and Istanbul (2015), and is open to UFI members and non-members. The event attracts approximately 300 industry leaders from organisers, venues and service providers.

To register and for regular updates, visit:  https://www.ufieurope.org/