Key questions up for debate at new ETT Executive Briefing and interview

The Exhibition Think Tank (ETT) continues its programme, with the next in its quarterly series of Executive Briefings on 30 September 2021 (4pm UK Time).

The briefing will provide a holistic update on key innovations, trends and solutions that have been discussed and developed at all the ETT sessions over the last month. 

Questions that will be covered in this quarter’s briefing include: 

  • How have marketers changed their communications to reopen the exhibition industry? 
  • What are the best rebooking strategies post pandemic?
  • More information on upcoming ETT events around virtual networking, hybrid networking and what the best solutions are around these.

There will also be a briefing on the ETT Marketing Months, a new mission which focuses on Exhibition Marketing under the theme of: ‘Exploring the Best Reopening Marketing Strategies’.

The Executive Briefings take place every quarter and cost £120 (US$164.2) per session. ETT Gold Members and UFI Gold Members will get a 50% discount.

And on 14 October, 2pm UK Time, you can join the ETT interview and Panel Discussion with Tim Groot, CEO and Founder at event tech specialists Grip. The session is moderated by Matthias Tesi Baur, founder MBB Consulting Group & ETT Club and there are sure to be many insights about hybrid events and year-round engagement opportunities and challenges. This interview session is free for all.

Register here for the Executive Briefings and here for the 14 October Panel Discussion.