Organiser ITE Build&Interiors has launched an online hub to connect and inform building industry buyers and sellers throughout the year, complementing its international trade show portfolio.
WorldBuild365 is an online directory and community for producers, suppliers and buyers in the building and interiors industry.
The website and mobile app, which have been in development for more than a year, feature supplier showcases, product details, market and product news, social capabilities, and analysis from industry players and observers.
ITE’s head of group data, Agop Niksarlioglu, who is leading the project’s development, said: “We’ve been looking for ways to keep our customers in touch beyond the duration of a trade event.
“The importance of face-to-face business remains highly influential for sourcing products and connecting with buyers but we wanted to find a way for people to maintain commercial relationships and develop new ones between events.
“We’re adding value for our customers, as well as opening the doors to new markets for companies who as yet, haven’t tapped into the power of exhibitions.”
The platform will complement ITE Build&Interiors international trade events, many of which are held in emerging markets.
Valentyna Podgorodetska, head of WorldBuild365, said: “We’ve applied the same principles that make our events so effective. Ultimately, we’re connecting businesses, but through the WorldBuild365 platform, we can do that all day, every day.
“The site and applications are available to everyone, but with additional benefits for the people who attend our events. We’ve also produced a range of listing, advertising and sponsorship packages for companies who are looking for measurable promotion opportunities and we’ll be analysing user behaviour to constantly improve the site. It’s a great product that will get even better over time.”
Details: go to worldbuild365.com