AFRICA - FESPA is expanding its global event portfolio with the launch of a new African event.
The first FESPA Africa event will take place on 2-4 July 2014 at the Gallagher Convention Centre, Johannesburg, South Africa.
The event is a joint venture of FESPA and South African event organiser Practical Publishing, whose Sign Africa and Visual Communications Africa shows will now come together under the FESPA event, to cover aspects of signage, wide format digital printing, garment decoration and screen printing.
FESPA Africa will be co-located with Practical Publishing’s Africa Print exhibition, which is targeted towards commercial printers, though the organisers hope there will be a significant crossover between the commercial and wide format print audiences.
The combined events will cover 13,500sqm with more than 150 exhibitors, and in excess of 6,000 visitors from sub-Saharan Africa and Europe.
“With the launch of FESPA Africa, we’re adding another piece to FESPA’s global event jigsaw,” said FESPA MD Neil Felton. “Africa is a vital and exciting growth region, and in Practical Publishing, we have an experienced partner to help us establish the FESPA brand here with the right local insights and contacts.
“By combining these two established events, we’ll aim to bring together the whole wide format print supply chain, the printers themselves and the specifiers of visual communications – behind the FESPA Africa brand.”
Practical Publishing director Dyelan Copeland said Sign Africa and Visual Communications Africa are successful, well-attended events which can go to another level by partnering with FESPA.
“FESPA Africa will set out to deliver a new experience for African business audiences, at a time when they need global expertise and insight to help them embrace the opportunities of wide format print. Johannesburg is the perfect location for FESPA Africa, with an excellent infrastructure and connections to other major cities in sub-Saharan Africa.”
FESPA is launching a China event in November 2013.
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