EUROPE - Reed Travel Exhibitions' Barcelona-based meetings tradeshow EIBTM will host its first 'EIBTM Forum', an opening conference, the day before the main exhibition opens.
The EIBTM Forum, scheduled to take place on 26 November at 4:30pm in the Fira Montjuic, Barcelona, will welcome Barbara Kellerman (pictured), a lecturer in Public Leadership at Harvard University, as the keynote speaker.
Kellerman's session 'The End of Leadership' will challenge the growth of the leadership industry and the belief that leading is a path to power and money. Kellerman will aim to provide a provocative picture of leadership and followership in the 21st century.
"The Forum is an exciting new initiative and part of our continual evolution of EIBTM," says exhibition director for EIBTM, Graeme Barnett. "Having listened to Barbara Kellerman speak recently in the US, I can promise a thoroughly entertaining yet thought provoking and provocative session, suitable for business professionals at any level of their career."
The EIBTM Forum will also be the platform for the presentation of the first 'EIBTM Lifetime Achievement Award', which will be given to a figure head of the international meetings industry in recognition of their outstanding contribution to the sector over the last 25 years.
Following the event, there will be an invitation only reception at the Majestic Hotel & Spa Barcelona.
"I am delighted that the first recipient of the Lifetime Achievement Award will be announced at The Forum. We want this event to be an inspiring start to our 25th anniversary edition and provide a new opportunity to kick off the networking that is so much a part of EIBTM," adds Barnett.
EIBTM 2012 takes place 27-29 November 2012 at the Fira Gran Via Barcelona.
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