Reed television show set for strong reception

EUROPE - Reed has confirmed the number of production companies currently registered for its television market MIPTV has risen by a quarter compared to 2011.
 
MIPTV, which takes place in at the Palais de Festivals in Cannes on 1-4 April, will be attended by at least 1,220 international television production companies, including 326 first-time attendees.
 
This year the event features two new initiatives, the Producers’ Hub, designed to facilitate producers’ meetings in a casual atmosphere, and the first invitation-only Drama CoProXchange Summit, which aims to bring 50 international commissioners, producers and deal-brokers to the nearby Majestic Hotel.
 
A series of ‘how-to’ workshops will also take place during the four days of MIPTV, covering negotiating deals, pitching, commissioning, drama co-production funding, kids programming, digital business and distribution, factual and documentary production and regional funding opportunities.
 
“Producers increasingly need international financial partners and funding,” said the director of Reed Midem’s television division, Laurine Garaude. “They will find both again this year at the world’s largest TV market event, as production remains at the heart of MIPTV 2012.”
 
The Drama CoProXchange programme also features a commissioning strategies session, where leading broadcasters will reveal their commissioning plans for the upcoming year.
 
Organiser Reed Exhibitions recently reported 10 per cent revenue growth.
 
Any news? Contact exhibitionworld@mashmedia.net