Informa Exhibitions will launch a Middle Eastern version of its successful print show IPEX this autumn.
IPEX Digital Middle East, running from 14 to 16 November 2011 at the Abu Dhabi National Exhibition Centre (ADNEC), aims to provide a platform for digital technology in commercial and large-format printing sectors in the Middle East region.
“It will cover the entire commercial and large format digital print industry, which was estimated to be worth US$5.3bn in 2007 and is forecast to surpass $7.6bn by 2015 according to research by PIRA International,” said exhibition director Binu Pillai. “Further analysis shows that this is not because of price increases or volume increases in new business. Growth is coming from digital black and white and colour printing and mailing/fulfillment, database and new media services.”
IPEX Digital Middle East will be an annual event, unlike its UK-based parent show IPEX which runs every four years.
The next edition of IPEX will take place in 2014 at London’s Excel, after moving from The NEC in Birmingham.
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