FRANCE - UBM Live has launched two new shows, InnoPack and LABWorld, to be co-located alongside its portfolio of pharma events.
Both exhibitions will debut in 2011 alongside UBM’s other pharma events held at Messe Frankfurt, Germany, from 25 to 27 October.
The other pharma events include CPhI Worldwide for ingredients; ICSE for contract services; P-MEC Europe for equipment, machinery and technology; and BioPh Europe for biopharma, drawing an attendance of more than 25,000 annually.
InnoPack aims to offer the pharma community innovative packaging solutions to satisfy the changing ways in which medication is packaged and delivered. The show is an organic evolution from the ICSE Packaging Zone, which was introduced at the 2010 event in Paris, and hosted around 50 first time packaging exhibitors.
LABWorld will cater for the increasingly sophisticated new technologies in the pharma and biopharma laboratory space.
“We envisage strong growth for the brand, particularly in our Asian markets where the majority of these technologies originate,” said brand director at UBM Live, Haf Cennydd.
