Global trade show organiser Montgomery Group has announced the expansion of the Independent Hotel Show, which has successful editions in London, Amsterdam, and Miami, into Germany.
Independent Hotel Show Munich will take place 20-21 November 2024 at MOC Munich, connecting private/independent, boutique and luxury hoteliers with suppliers from the DACH region and beyond.
The show was founded in London in 2012, with the Independent Hotel Show Amsterdam launching in 2019.
For the choice of Munich, market research indicates that the city ranks highly in key metrics in the hospitality industry, with a total of 16m overnight stays registered in establishments with over 10 bedrooms in 2022.
Shane Hannam, managing director for Montgomery Events, says: “After the success of the Amsterdam show, we are delighted to be launching in Germany.
"Our mission is to broaden our support of the hotelier community and connect with a forward-thinking, independently spirited audience of hoteliers from Germany, Austria, and Switzerland.”
Florian Augustin, CCO of HotelPartner Revenue Management adds: "As a long-time partner of the Independent Hotel Show and being a speaker across multiple exhibitions and shows, I can confidently say that every single IHS has been an enriching experience for my team and me.”
