Shinesmith, a company which provides sales training and consulting for the exhibition industry, has announced the appointment of former Comexposium CEO Simon Foster as non-executive director.
Shinesmith said he brings ‘industry insight and experience’ to the company as it ‘starts a year of planned growth in line with its strategic ambitions’. Foster also previously held the position of divisional CEO at UBM plc (now Informa plc).
In 2019, Shinesmith acquired a coaching and development organisation in order to build the Shinesmith Academy services whilst also adding dedicated resources for improving sales performance.
As the company exists in an industry increasingly focused on sustainability and digital transformation, Shinesmith has reportedly remained ‘committed to providing the most effective sales and rebooking solutions, digital tools, and training, to help boost sales results for event organisers’. Over the last year, Shinesmith supported 60 events, in 12 countries, including working with the world’s largest exhibition organisers.
Simon Foster said:“It’s an exciting time to be joining Shinesmith. The company’s development over the past few years is extraordinary. It’s clear that their passion and ambition is what our industry needs. I look forward to working with them to enhance their positioning as a global leader in sales, delivering innovative, profitable, and sustainable, customer experiences.”
Chairman of Shinesmith, Claire Washington-Smith, added:“I’m delighted to welcome Simon to the Board of Shinesmith. He brings a wealth of knowledge of the exhibition industry, as well as a passion for organisational change, elements central to the DNA of Shinesmith. We look forward to his contribution and guidance as we progress towards our vision.”
