Jack Morton appoints new Chief Creative Officer

Global brand experience agency Jack Morton has promoted Shelley Elkins to be its new Chief Creative Officer.

Elkins was previously Senior Vice-President, Executive Creative Director. She will join the agency’s executive leadership team and be responsible for steering its creative vision globally, which includes chairing Jack Morton’s Creative Council of senior creative leaders from across the world.

Based in Chicago, Elkins has been instrumental in the agency garnering several high-profile industry awards, including Clios, Reggies, EX and PRO awards for clients such as COVERGIRL, Charmin and M&M’s. Elkins also helped secure key new business wins including MillerCoors, which recently named Jack Morton lead agency for experiential, sports, music and entertainment marketing.

“Shelley is an exceptional and inspiring storyteller. Her proven track record for creating extraordinary brand experiences coupled with her infectious energy and passion made her a natural fit for the role,” said Josh McCall, Chairman & CEO, Jack Morton. “The impact she has made on our business is well recognised and we’re looking forward to her pushing the limits of our creative output.”

Elkins had previously served as a Vice-President and Creative Director at Digitas in Chicago and San Francisco, working on a variety of global brands across the retail, automotive, CPG, healthcare, and home appliance industries.

Jack Morton is part of the Interpublic Group of Companies, Inc. (NYSE: IPG).