Turkish Airlines, which was voted ‘Europe’s Best Airline’, for the fifth consecutive year, has unvieled the iconic Batmobile at the World’s largest travel trade event in Berlin this week (9-13 March).
The company is the official global airline partner of the upcoming action adventure Batman V Superman: Dawn of Justice.
Turkish Cargo, a prominent sub-brand of Turkish Airlines, transported the Batmobile to various destinations around the world as the official carrier of the vehicle.
Ahmet Olmuştur, CMO at Turkish Airlines, says: “As the leading airline flying to more countries and international destinations than any other airline in the world, we are very happy to become the official sponsor of one of the most anticipated movies of 2016. I believe this partnership will not only mark a further positive note to the Turkish Airlines as a global brand but will also stoke excitement for the film at ITB Berlin. We’re excited to showcase the new Batmobile featured in Batman v Superman: Dawn of Justice at ITB Berlin, one of the world’s leading travel trade shows”.
In addition to the showcasing of the Batmobile, visitors of the Turkish Airlines’ booth at ITB 2016 viewed exclusive movie footage and receive promotional items.
One scene in the film unfolds aboard a 777 Turkish Airlines plane with Wonder Woman, played by Gal Gadot.
Turkish Airlines has also unveiled movie-themed experiences that give fans an inside look into the world of the iconic Super Heroes. They face off for the first time on the big screen when the film comes to theatres on March 25, 2016.